Webvantix

HTML vs. Text E-Mail and MarketingSherpa

09.15.2009

Web Trends Blog

People often ask me what I read and who I follow when it comes to keeping up with technology trends and what I like to call “attempting to see around corners.”  One of the sites I receive push information from is MarketingSherpa.

Marketing Sherpa

MarketingSherpa just released a piece about HTML vs. Text E-mail and a case study related to the Durham Bulls, and how utilization of both types of e-mails worked well.  Check out the article here.