Professional Website Design

A recent post on Mark Cuban’s Blog here talks about the Internet being “dead” and a “utility,” that actually can be a “hindrance to productivity in the workplace.” Wow, that’s quite a statement. Though I agree that the Internet has become a stable entity, and yes, even a utility, can we imagine business without other utilities such as electric power, or the telephone? Cuban goes on to say that pundits had in the past stated that technology will carry us through our economic doldrums, but not this time, as they are not to be found by him.

While Web 1.0 may have enabled larger, deeper pocketed companies to capitalize on the sheer innovation of the Internet, perhaps Web 2.0 is better suited to drive economic growth from a smaller standpoint. As technology trickles down to, for example, instead of reactive selling, where a merchant waits for a customer to enter their store, the merchant who properly positions and markets his company, can reach out to customers world-wide, fueling economic growth at a grass-roots level. Speculation? No, reality, that we as a web development company see every day. Therefore, the Internet, used properly, is a tool that fuels the economy. Remember, e-commerce only comprises 2.6% of total U.S. Retail Sales.

The business is out there, you just can’t wait for it to jump in your lap any longer, it’s online and you have to go get it–or your competition will.

Preston Ehrler

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